Our plan for increasing the public's awareness about skin cancer and the need for sun safety includes:
- Establishing the Sun Safety Alliance (SSA) as a unifying structure that unites other organizations engaged in the research, treatment, and prevention of skin cancer.
- Funding a national survey that will help us determine how the SSA can improve sun-safety/skin cancer awareness.
- Building programs that will help Alliance members to deliver a sun-safety message to those people engaged in outdoor activities.
- Increase public awareness about UV exposure and skin cancer through strategic communication efforts so that people will actively practice sun-safe behavior.