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FOR IMMEDIATE RELEASE
Contact: Larry Deutchman, 818-333-5001

VOLLEYBALL CHAMP NYGAARD AND GMU DEPARTMENT CHAIR JOIN BOARD OF SUN SAFETY ALLIANCE
Reston, VA (Nov. 15, 2007) -- The Sun Safety Alliance, Dedicated to Skin Cancer Prevention (SSA) has named two new members to the organization's Board of Directors: professional volleyball player Jeff Nygaard and noted communications researcher Gary Kreps, Ph.D. Both begin their terms of office today, it was announced by Phil Schneider, newly elected Chairman of SSA.

Jeff Nygaard, a member of the Association of Volleyball Professionals and three-time Olympic volleyball athlete, returns to the beaches this spring and summer for the AVP Beach Volleyball Tour. In May of this year, Nygaard was diagnosed with two different types of skin cancer - basal cell and melanoma. Detected early and treated with an almost 100% certainty of recovery, Nygaard decided to turn a negative experience into a proactively positive chapter in his career. This life changing experience enlightened Nygaard to the absolute importance of becoming an advocate for sun safety and skin cancer prevention. Nygaard will serve as a spokesperson for SSA on the coming tour, with specific outreach to volleyball fans in over 20 cities.

Dr. Gary Kreps, is the Eileen and Steve Mandell Professor of Health Communication and Chair of the Department of Communication at George Mason University. Kreps is also the Director of the newly founded Center for Health and Risk Communication at GMU. His research is focused on health communication and promotion, information dissemination, cancer prevention, organizational communication, Information technologies, multicultural relations, and risk/crisis management.

Other members of the SSA Board are Chairman Phil Schneider, President of the National Association of Chain Drug Stores Foundation; Dr. Jeff Ashley, President of Sun Safety for Kids; Beverly Berkin, Global Clinical Advisor, Health Promotion for Special Olympics, Healthy Athletes; and Brian Dyak, President and CEO of the Entertainment Industries Council, Inc.

SSA is a non-profit organization that was established in 2003 as a coalition to promote awareness of ways to prevent skin cancer through targeted education programs to schools, family and the general public

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